We will strategize and map out your business from top to bottom, front to back. We dive deep into your sales funnel and mapping it out to create a plan that you can easily stick to while bringing in customers and clients. We will walk through your brand strategy by asking emotional and tactical questions all with your target audience at the top of the priority list. We will also spend time researching your competition so that we can position your business in it's unique corner of the market. Finally we will plan out your marketing strategies so that they best align with your business goals, position in the market, time available, and brand strategy.

We will dive into the 'why' behind your need for photography. This will help us determine exactly what you need! Then we create a moodboard that matches the aesthetic of your current branding. We will then create an in-depth guide where we provide you with: outfit options, pose ideas, prop list, tone, lighting, background/location ideas, cropping suggestions and number of photos aka shot list.

We start by first asking the question, "Why are we on this platform in the first place and how will this help my business?" When we can answer that question, we can create a plan. We will establish the foundation beginning with your content pillars. We then focus in on your target audience through hashtag and post strategy. I then create a visual example grid based on your current branding. Finally we will zero in on the nitty gritty details like posting schedule, caption content, content flow with your other marketing strategies, and craft your bio.

We will approach your business from your client and customers point of view so we can create a visual storyline of every engagement your customer has with your service, brand, or products. We will assess each touchpoint (digital and physical) to create a strategic storyline. We will use this to discover and assess potential and current issues, key information regarding marketing, and allow us to make tactical decisions moving forward. By better understaning the journey your customers and clients take, the more we can target their needs, create solutions they desire, tailor the experience to their needs, and keep them coming back.