For Meg O’Neill, a globally recognized relationship coach, podcaster, and mentor, the challenge was clear — she needed a cohesive online presence. Her offerings, from 1:1 coaching to her Full Spectrum Woman global membership, were spread across multiple platforms, creating a fragmented experience for her audience.
That’s where White Point Creative came in. Using brand strategy, custom web design, and landing page design, we turned her digital presence into a streamlined hub. We also implemented podcast SEO to boost the visibility of her "sex & relationships" podcast.
The results were transformational. Meg shared, “The freebies and everything being so easily available on the site is epic! I’ve already had 380+ people sign up with minimal promotion!” What started as a big investment became a seamless collaboration, with Meg adding, “The team’s intentional service and flexibility made all the difference.”
From creative web design to tackling copy challenges, White Point Creative delivered solutions that resolved Meg’s struggles and set her business up for long-term success.
Case Study
15-point brand strategy audit, custom brand strategy, 1-year sustainable marketing blueprint, custom conversion copy, custom Showit web design & advanced SEO booster.
the 360 brand
client
Meg O'Neill, relationship coach, podcaster, and mentor
Meg O'neill
welcoming / supportive / raw / joyful / sexy / deep
The overall brand design for Meg O'Neill has been elevated to an
approachable sophistication with colors that compliment your bold personality and willingness to hold women in deep spots while also encouraging them to feel the highest of highs inside their bodies.
The colors are impactful while the typography is supportive and simple while modern and helps lift the overall aesthetic.
Overall Direction
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One unexpected win for Meg was the in-depth marketing for coaches offered during the process. She recalls, “The marketing planning was so thorough — it’s something I didn’t expect but found incredibly helpful.” This guidance ensured her business was ready for growth and scalability.
Digital Marketing Strategies
By using SEO, optimized landing pages, and promoting her relationship coaching services, Meg saw results. She shared, “I’ve had over 380 sign-ups to one of my freebies without heavy promotion!" This shows the impact of smart brand strategy and clear positioning.
Boosted Audience Engagement
Before the project, Meg said, “My products and services were all over the place — there was no home for my clients to access my work.” White Point Creative designed a unified custom website that brought everything together, making it accessible and reflecting her unique brand.
Streamlined Access to All Products & Services
Meg O'neill
While initially hesitant about the investment, Meg reflects on the outcome, saying, “I don’t think I realized how much value I’d receive. The intentional service, marketing strategy, and flexibility made me feel supported every step of the way.” This collaboration didn’t just deliver a functional site—it also brought clarity, efficiency, and amplified her reach.
"The service is incredible, and the expertise on the team is phenomenal."
